I started to experiment wiht the letters and the idea that racheles bubbly when you get to know her so i was looking at the letter peeling back like peeling back her personality.

I looked at the peeling on different letters and with or without the box, i felt that the peeling n the C worked the best so i ran with that.

This was the final one in 5cm,10cm and 15cm in black and white and in colour.

 

The next thing was looking at different letterheads and seeing which one was most succesfull.

the one above was the one i choose. with the little fold of paper just like there is n the logo I uses this in the business card and compliment slip also to keep it consistent.